D
Principal Product Manager · Enterprise SaaS · Supply Chain · AI

Building Enterprise Products
That Transform Operations At Scale

Product leader with 9+ years building and scaling enterprise platforms across Supply Chain, Logistics, Warehousing, Last Mile, ERP, Billing, AI, and SaaS — turning operational complexity into measurable business outcomes.

9+ Years ExperienceEnterprise Product LeadershipSupply Chain Domain Expert0-to-1 Product DevelopmentMulti-Platform Product OwnershipAI Powered Product Innovation
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Currently Open To

Ways we can work together

If you're hiring product leadership, building a supply chain platform, or shaping an AI-native product — let's talk.

Full-time

Principal Product Manager

Leading flagship enterprise platforms and 0-to-1 product bets.

Full-time

Group Product Manager

Owning a portfolio of products and a pod of PMs.

Leadership

Director of Product

Building the product org, strategy, and operating cadence.

Leadership

Product Leadership Roles

Head of Product / VP Product mandates for SaaS & enterprise.

Advisory

Product Advisory Engagements

Advising founders on supply chain, logistics, and platform strategy.

Consulting

Supply Chain Technology Consulting

WMS, last mile, billing, and ops transformation engagements.

Strategy

AI Product Strategy Discussions

AI-native product strategy, agentic workflows, automation.

Trusted By

Trusted by leading organizations

Product leadership across high-growth supply chain, logistics, and enterprise technology companies.

E
Emiza
Present
Principal Product Manager
Supply Chain · WMS · Last Mile · Billing

Built the unified operating system for a multi-warehouse 3PL network powering 100+ brands.

J
Jio Tesseract
Prior
Technical Product Manager
AR / VR · Immersive Enterprise

Took enterprise XR collaboration and training platforms from concept to first enterprise rollouts.

D
Delhivery
Prior
Product Manager
Logistics · Last Mile · Returns

Improved delivery success and visibility across India's largest last-mile network.

X
Xpressbees
Prior
Associate Product Manager
Logistics · E-commerce Fulfillment

Standardized marketplace integrations and shipped tracking experience for enterprise shippers.

S
Softlink Global
Prior
Software Product Manager
Logistics ERP · Freight Forwarding

Modernized LogiSys ERP modules used by freight forwarders globally.

Impact By The Numbers

A career measured in outcomes, not titles

Enterprise product leadership across multiple organizations, platforms, and domains.

0+
Years of Experience
0+
Products Led
0
Organizations Worked With
0
Platforms Built
0+
Integrations Delivered
0+
Product Launches
0+
Enterprise Systems Managed
0+
Brands Powered
Executive Snapshot

A career shaped by enterprise scale

Numbers that frame nine years of building product across supply chain, logistics, and enterprise SaaS.

9+
Years Product Experience
5
Product Organizations
10+
Enterprise Platforms Led
0→1
Product Development
100%
Supply Chain Focus
AI
Powered Product Dev
X-Fn
Cross-Functional Leadership
SaaS
Enterprise Expertise
Products I have led

Enterprise platforms shipped, scaled, and operated

Each product solved a real operational problem inside the enterprise — not a deck, not a demo. Expand any card for the full case study.

Warehouse Management

Atlas WMS

Ongoing · Emiza
A
Business Challenge
Fragmented warehouse operations with limited inventory visibility and manual fulfillment.
Product Strategy
Modular, multi-tenant WMS with automation hooks and analytics from day one.
Solution Delivered
Unified WMS powering inbound, putaway, picking, packing, and outbound across multi-client warehouses.
Business Outcome
Higher pick accuracy, faster fulfillment, real-time inventory truth across the network.
99%+
Pick Accuracy
Multi-DC
Sites
Multi-client
Tenants
Last Mile Delivery

Shippigo

Emiza
S
Business Challenge
Brands lacked a single source of truth across multiple courier partners.
Product Strategy
Carrier-agnostic platform with smart rules engine and exception management.
Solution Delivered
Last-mile orchestration platform with intelligent courier allocation and unified tracking.
Business Outcome
Improved delivery success, reduced RTO, single pane of glass for ops.
15+
Couriers
Real-time
Visibility
Automated
NDR
Video Intelligence · AI

TrueSight

Emiza
T
Business Challenge
Operational blind spots inside warehouses — incidents, theft, SLA breaches.
Product Strategy
Bring video into the WMS workflow — not a separate silo.
Solution Delivered
VMS layered with AI to turn camera feeds into operational insights.
Business Outcome
Faster incident resolution, reduced shrinkage, operational accountability.
Multi-DC
Sites
Native
AI
Tracked
Incidents
Revenue & Finance

Billing Platform

Emiza
B
Business Challenge
Manual, error-prone billing across complex 3PL contracts.
Product Strategy
Contract-as-config; finance and ops share one source of truth.
Solution Delivered
Enterprise billing engine modeling SKUs, slabs, SLAs, and value-add services.
Business Outcome
Revenue leakage closed, faster month-end close, audit-ready invoicing.
Closed
Leakage
Faster
Close
Ready
Audit
AR / VR

XR Companion

Jio Tesseract
X
Business Challenge
Distributed enterprise teams needed immersive co-presence.
Product Strategy
Pragmatic XR — co-presence first, fidelity second.
Solution Delivered
AR/VR collaboration platform for enterprise workflows.
Business Outcome
Pioneered enterprise XR collaboration use cases.
Yes
0→1
Adopted
Enterprise
XR
Stack
AR / VR · Workforce

XR Trainer

Jio Tesseract
X
Business Challenge
High-risk, high-cost training cycles for industrial workforces.
Product Strategy
Outcomes-driven scenarios with measurable competency.
Solution Delivered
Immersive training environments with skill measurement.
Business Outcome
Reduced training time and improved operator readiness.
Shorter
Cycle
Lower
Risk
Measurable
ROI
Logistics ERP

LogiSys ERP

Softlink Global
L
Business Challenge
Freight forwarders running operations on spreadsheets and legacy systems.
Product Strategy
Modular ERP for global freight forwarding.
Solution Delivered
Modern logistics ERP covering ops, finance, and compliance.
Business Outcome
Digitized end-to-end freight forwarding operations.
Multi
Modules
Global
Geos
Auditable
Workflow

Beyond leading enterprise products professionally, I actively build and experiment with AI-assisted software products to accelerate product discovery, validate ideas, and explore emerging technology trends.

AI, Automation & Product Experiments

A Living Lab of AI-Native Product Bets

A collection of product concepts, MVPs, and operational platforms built using AI-assisted development workflows. These products demonstrate my approach to solving real-world supply chain, logistics, warehouse management, workforce management, and operational visibility challenges.

The Story

From Product Strategy To Working Software

These applications were conceptualized from real operational challenges observed across warehousing, logistics, workforce management, order fulfillment, control tower operations, and customer visibility platforms. Using AI-assisted development tools such as Lovable, I rapidly transformed product ideas into working MVPs to validate concepts, workflows, and user experiences.

Last Mile LogisticsLive
RB
Android Rider Application
Open Live Application
Route Buddy
Android Rider Application

AI-assisted rider management application designed for last-mile delivery operations.

Business Problem
Delivery riders struggle with route visibility, delivery execution, task tracking, and operational updates.
Solution
A rider-centric mobile application enabling delivery execution, task management, route visibility, and operational efficiency.
Last MileLogisticsOperationsSupply Chain
Launch Application
Control TowerLive
IH
Control Tower MVP
Open Live Application
Insight Hub
Control Tower MVP

Operational visibility platform providing centralized monitoring and decision-making capabilities.

Business Problem
Operations teams struggle to gain a unified view of warehouse and logistics performance.
Solution
A centralized control tower providing visibility into key operational metrics and exceptions.
Control TowerAnalyticsOperationsSupply Chain
Launch Application
Workforce ManagementLive
A&P
Recruitment & Payroll MVP
Open Live Application
Attendance & Payroll
Recruitment & Payroll MVP

Workforce management platform covering candidate onboarding, attendance management, and payroll operations.

Business Problem
Managing recruitment and payroll processes manually creates operational inefficiencies.
Solution
Centralized workforce lifecycle management platform.
HRMSOperationsAnalytics
Launch Application
Warehouse ManagementLive
ED
WMS MVP
Open Live Application
EmizaHub DS
WMS MVP

Warehouse Management System designed for dark stores and modern fulfillment operations.

Business Problem
Warehouse operations require visibility, inventory accuracy, and process control.
Solution
A modern warehouse management platform supporting inventory and fulfillment workflows.
WarehouseSupply ChainOperations
Launch Application
Order ManagementLive
OFO
Order Management System
Open Live Application
Orbit Flow Ops
Order Management System

Order orchestration platform designed to streamline order lifecycle management.

Business Problem
Order processing across channels becomes difficult without centralized visibility.
Solution
Unified order management platform providing operational control and workflow visibility.
OMSSupply ChainOperations
Launch Application
Customer VisibilityLive
AHC
Customer Facing Last Mile Dashboard
Open Live Application
Action Hub Control
Customer Facing Last Mile Dashboard

Customer-facing visibility platform for monitoring last-mile logistics performance.

Business Problem
Customers often lack transparency into delivery performance and operational KPIs.
Solution
Interactive dashboard providing shipment visibility and operational insights.
Last MileCustomer ExperienceAnalyticsLogistics
Launch Application
Product Playbook

How I build products

The operating framework I use to take products from operational problem to scaled outcome.

01
Step 01

Problem Discovery

Understand operational challenges through user conversations, stakeholder discussions, and data analysis.

02
Step 02

User Validation

Validate assumptions through research and direct customer feedback.

03
Step 03

Data Analysis

Identify trends, bottlenecks, opportunities, and priorities from operational data.

04
Step 04

Product Strategy

Define product vision, objectives, and success metrics tied to business outcomes.

05
Step 05

Prioritization

Balance customer needs, business value, and technical feasibility.

06
Step 06

Roadmap Planning

Build phased execution plans with clear milestones and dependencies.

07
Step 07

Product Delivery

Lead cross-functional execution across design, engineering, ops, and GTM.

08
Step 08

Outcome Measurement

Track adoption, efficiency gains, and business impact post-launch.

09
Step 09

Continuous Improvement

Iterate based on learnings, customer feedback, and operational signals.

AI Native Product Builder

Shipping with AI as a first-class teammate

Beyond leading enterprise software products, I actively leverage AI-assisted development tools to rapidly prototype ideas, validate concepts, build MVPs, and accelerate product discovery.

✺
ChatGPT
Strategy partner & sparring
◆
Claude
Long-context analysis & writing
❤
Lovable
Full-stack product prototypes
▲
V0
UI generation & component scaffolds
⌘
Codex
Code generation & automation
⚙
Agentic Workflows
Autonomous product loops

AI is not a side experiment — it is core to how I now lead discovery, prototype solutions, and pressure-test product bets. The result: faster validation, sharper specs, and shipped MVPs in days, not quarters.

About

A product leader at home in operational complexity

I've spent my career building technology products inside the messiest, most operationally-rich corners of the enterprise — warehousing, logistics, supply chain, last mile delivery, freight forwarding, ERP, billing, analytics, AI, and AR/VR.

My focus is product leadership: strategy, discovery, platform thinking, and the operational discipline to turn that into shipped, measurable outcomes. I care more about systems that compound than features that demo well.

I work best at the intersection of customer reality, business economics, and engineering tradeoffs — translating between ops floors, executive rooms, and engineering teams without losing signal in either direction.

Product Strategy
Where to play, how to win, what to ignore.
Platform Thinking
Build the substrate, not just the feature.
Digital Transformation
Re-platform without breaking the business.
Business Impact
Outcomes denominated in revenue, not roadmaps.
Career Journey

Nine years across five product organizations

Each role added another layer — ERP, logistics, last mile, XR, warehousing — into a single product worldview.

Present
Principal Product Manager
Emiza Supply Chain Services

Leading WMS, Last Mile, and Billing platforms across multi-warehouse operations.

Atlas WMSShippigoTrueSightBilling Platform

Impact · Built unified operating system for warehouse network; powered fulfillment for 100+ brands.

  • ▸Scaled WMS across multiple dark stores and fulfillment centers
  • ▸Launched video intelligence layer for warehouse operations
  • ▸Re-architected billing engine for multi-tenant revenue accuracy
Business Outcomes
  • ◆100+ brands onboarded onto unified fulfillment stack
  • ◆Closed material revenue leakage in 3PL billing
  • ◆Network-level control tower replacing per-site dashboards
Prior
Technical Product Manager
Jio Tesseract

Owned AR/VR collaboration and immersive training platforms.

XR CompanionXR Trainer

Impact · Brought enterprise XR products from concept to early enterprise adoption.

  • ▸Defined product vision for immersive enterprise collaboration
  • ▸Shipped trainer platform for industrial workforce upskilling
Business Outcomes
  • ◆First enterprise XR deployments across industrial customers
  • ◆Reduced training cycle time vs traditional classroom programs
Prior
Product Manager
Delhivery

Built logistics products at India's largest fulfillment network.

Last Mile PlatformsReturns Management

Impact · Optimized delivery operations at national scale.

  • ▸Drove visibility and SLA improvements across the last-mile network
  • ▸Partnered with ops to reduce RTO and improve delivery success
Business Outcomes
  • ◆Higher first-attempt delivery success across hubs
  • ◆Lower RTO cost contribution for partner brands
Prior
Associate Product Manager
Xpressbees

Logistics platforms for e-commerce fulfillment.

Logistics OrchestrationTracking

Impact · Improved partner integrations and order visibility.

  • ▸Shipped tracking experience for enterprise shippers
  • ▸Standardized integrations across marketplace partners
Business Outcomes
  • ◆Faster marketplace onboarding via standardized integration patterns
  • ◆Improved shipment visibility for enterprise customers
Prior
Software Product Manager
Softlink Global

Owned LogiSys, an enterprise logistics ERP product.

LogiSys ERP

Impact · Modernized ERP modules used by freight forwarders globally.

  • ▸Led modules across billing, operations, and finance
  • ▸Drove digital transformation for traditional freight workflows
Business Outcomes
  • ◆ERP modernization adopted by freight forwarders globally
  • ◆Replaced spreadsheet workflows with auditable system flows
Case Studies

Operational problems, product thinking, business outcomes

Eight stories — each one of them moved a real KPI.

Situation
Manual operations across high-throughput fulfillment centers.
Problem
Pick accuracy and throughput were ceilinged by human workflows.
Approach
Mapped the picker journey end-to-end before designing automation hooks.
Product Thinking
Automate the boring repetitive paths; keep humans in the exception loop.
Execution
Phased rollout — wave planning, putaway optimization, conveyor integrations.
Outcome
Higher throughput and measurable accuracy gains.
Business Impact
Reduced cost-per-order while scaling volume.
Lessons Learned
Automation lands when the workflow is already clean. Fix the process first.
Product Leadership Philosophy

Four principles that shape every product I lead

Customer Obsession

Deep understanding of operational challenges before designing solutions. Time on the floor beats time in the doc.

Data Driven Decisions

Leveraging analytics, experimentation, and user insights to separate signal from opinion.

Scalable Systems Thinking

Building platforms that evolve with business growth — not features that age into tech debt.

Execution Excellence

Turning strategy into measurable outcomes. Strategy without shipping is a slide deck.

Domain Expertise Map

A connected ecosystem, not a list of buzzwords

Supply chain technology sits at the center — every node below feeds into how I think about building product.

Supply Chain Technology
Warehouse ManagementLogisticsLast Mile DeliveryInventory ManagementBilling SystemsERPAnalyticsReturns ManagementForecastingWorkforce ManagementVideo IntelligenceMarketplace IntegrationsAutomationArtificial Intelligence
Currently Exploring

What's on the bench right now

Where I'm spending discretionary attention — the next layer of enterprise product.

Agentic AIVibe CodingAI Product DevelopmentSupply Chain IntelligenceWarehouse AutomationProduct AnalyticsEnterprise AIOperational VisibilityDigital TwinsAutonomous Operations
Areas of Impact

Where I create the most leverage

·Product Strategy
·Product Discovery
·Roadmapping
·Stakeholder Leadership
·Platform Products
·Enterprise SaaS
·AI Adoption
·Digital Transformation
·Operational Excellence
·Cross Functional Leadership
Let's connect

Product leadership, supply chain innovation, enterprise AI.

Open to conversations on enterprise software, digital transformation, AI-powered products, and operational scale.

Connect on LinkedIn Email
DD
Deependra Dornal
Principal Product Manager
9+ years building enterprise products across Supply Chain, Logistics, Warehousing, ERP, Billing, AI, AR/VR, and SaaS.
linkedin.com/in/deependradornal92